Kodak re-brand concept

0 kodak rebranded project print inspiration Kodak re brand concept

1 kodak rebranded branding logo design project pro minimal school project 2013 Kodak re brand concept

 Kodak re brand concept

3 kodak rebranded packaging pro series black minimal design Kodak re brand concept

6 kodak concept building Kodak re brand concept

5 Kodak rebranded 2013 project Kodak re brand concept

 Kodak re brand concept

7 kodak rebrand project truck concept Kodak re brand concept

California based designer Emily Shaw did a killer job for her 4th year design course rebranding the timeless photography company Kodak. Her idea to focus back on the pro’s instead of the masses gave Kodak a fresh, clean, super minimal clarity to their identity.

I would take Kodak more seriously if they looked something like this.

View more of this project on Behance

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